Comparison of process-oriented and outcome-oriented innovation design contests for health
| Process oriented | Outcome oriented | |
| Overarching goal of contest organisers | Enhance community health knowledge and behaviours | Elicit highly innovative contest submissions |
| Focus during contest | Attract attention through marketing, encourage better understanding and spur discussion | Solicit high quality entries to incorporate into new programmes |
| Recommended judging method | Public voting | Expert-based judging panel |
| Recommended prize strategy | Relatively large number of prizes | Single prize or limited number of high-value prizes |